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Category: Google+

Manchester United to host Google+ Hangout on Air at Old Trafford

March 3, 2014 No comments Article

During their upcoming match against Liverpool on March 16, 2014, Manchester United will team up with Google+ to broadcast a live Hangout. What makes this particular event so unique is that fans all over the world will participate as if they are at Old Trafford with the 75,000+ actually in attendance. This initiative, known as

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Why College Teams are Turning to Social Media

March 1, 2014 No comments Article

Ward Bullard, Google+ Sports Lead, recently published an informative article in the February 2014 edition of the National Association of Collegiate Directors of Athletics magazine. The title of Mr. Bullard’s work, “Why College Teams are Turning to Social Media”, focuses on various social media platforms and how they are being utilized to enhance fan interaction

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Google Glass to be Featured at the Super Bowl

January 25, 2014 1 comment Article

Terrance “Pot Roast” Knighton will be wearing Google Glass during events leading up the Super Bowl, Fox31 Denver reports. This behind the scenes access from a player’s point of view is unprecedented in Super Bowl history. Knighton will also be interviewing players through Google Glass as well as participating in Google+ Hangouts on Air. Essentially,

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What is Google+’s Long-Term Social Media Strategy for Sports?

January 13, 2014 1 comment Article

One of the purposes for launching Social Media Sports TV is to provide a portal for fan engagement during live sporting events. This concept  was partly borne out of the frustration that while Google+ continues to trumpet rapid user growth across the entire social platform, and despite recent claims of 94% year over year user

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